🟧3. Solutions by POPKON Project

POPKON will continuously expand the service by applying blockchain in the service.

Participants in livestreaming will acquire a “POPK Token” as the key currency of POPKON ecosystem through “Live-streaming to Earn”.

In addition to that, SocialFi which contains staking pool for rewards and donation pool, and “distributed incentive livestreaming platform” based on the DAO (Decentralized Autonomous Organization) will be introduced that participants can voice their opinions in the key decision-making process in the POPKON ecosystem so as to overcome the limit of the conventional business.

3.1 Live-streaming to earn

Live-streaming to Earn refers to the concept derived from ‘Play to Earn’ (the concept of gaming in which platform provides players to earn any form of in-game assets that can be transferred into the real world’s valuable resource), of which its players make profits in the platform by participating livestreaming ecosystem.

3.1.1 Wallet intergration

In the POPKON, virtual assets are coupled with various wallets of virtual asset and regardless of nationality, the participants can provide/sell contents using diverse virtual assets used in ASP (Application Service Provider).

3.1.2 POPKON SDK

POPKON SDK (Software Development Kit) supports the necessary protocol optimized for livestreaming. You can also earn by collecting commissions by renting out livestreaming solutions to Global ASPs (Application Service Provider). It is also possible to expand the contracts which are currently leaning heavily in Korea and to make collaborations with foreign CPs for far-reaching services.

3.1.3 Affiliate programs

POPKON Projects has 660,000 members in the accumulation, the total number of players who log-in in a day reached to 168,670. The highest number of concurrent logins was 20,260, and monthly created contents were 111,665.

In terms of individual broadcast MCs, the number of broadcasts, and sales, POPKON has the best/largest number of contents in Asia, and we are increasing the earnings by Affiliate Marketing.

3.1.4 Platform Tracking System

On the platform, the Platform Tracking System keeps records of any activity by an ecosystem participant. And all activity by creators is documented in the system how constantly the creator post creation work and how-well received they are. For user, content consumption, response, participation, and other activities are kept for record.

3.1.5 Decentralized rewards

The rewards for participants are set out not by centralized platform but through the decision-making process in the DAO (Decentralized autonomous organization).

3.1.6 Cross-platform integration

Introduction of POPK and expansion of POPKON platform global version will secure influencers and viewers not only from Korea but also many different countries, and it will generate nation-wide live broadcast platforms in alliance with content providers in each nation.

POPK is planning cross- platform integration to expand uses from POPKON ecosystem to other different live broadcast platforms.

3.2 POPKON SocialFi

Users who watch contents are compensated with rewards depending on one’s activities in the platform. Logins, recommendations, gift-giving of items, content evaluation(voting) and other actions are quantified and accordingly rewards (POPK Tokens) are compensated for the contribution in the ecosystem. They can also purchase creator’s NFT in whom they are interested and having and holding NFTs will earn additional rewards, and they can use the given POPK Tokens to gift creators of interest. By this, the definition of production sponsor/investment is formed, and a virtuous circle is created for POPK flow within SocialFi.

3.2.1 POPKON Genesis NFT

Creators can independently make Genesis NFT of which the copyright is owned by the creator.

3.2.2 User Profile & Avatar

Not only creators but also users can express own personality through own profile and avatars in platform with NFT items which can be purchased by POPK Tokens. Avatars will be made in collaboration with creators and brands so to bring users various fun with Avatars. POPKON is planning Avatar system can be more popular culture to present joy to users.

3.2.3 Creator NFT minting

By using the edit tool in POPKON, all contents by creators like MEME, screen shots and snap shots for fan service, etc. can be transferred into asset as NFT (non-fungible token) and they can be traded in POPK Tokens.

3.2.4 NFT staking Pool

Creators who mint Genesis NFT and holders of NFTs can deposit those NFTs for staking. Participants who make staking in ecosystem will receive the predetermined APY in proportion of the staking period and NFT quantities and values. And the stakeholders can participate in the DAO governance and vote to proposals.

3.2.5 Fan Domination Pool

Fans who follow creators can voluntarily support content creation by creators in forma of donation, which allows them to be involved in the content creation.

3.3 DAO (De-centralized Autonomous Organization)

POPKON ecosystem governance through DAO

POPKON is determined to overcome the limitation of reward system of the conventional centralized platform through POPKON DAO. Through DAO, decisions will be made on the guidelines regarding the rewards for participants in POPKON ecosystem. Creators (MCs) and fans can earn from a staking pool depending on participation in ecosystem.

3.3.1 NFT Badge

Participants in POPKON livestreaming platform can all collect, own and trade NFT badges. These NFT badges can be used to show off activities, achievements, etc. by participants. And it can be used as a ticket to MC Fandom Private gathering as a few fans can own.

3.3.2 NFT DAO

Viewers can vote through DAO for joint investment in the NFT of popular creators and can receive one’s share of earnings. And if NFT produces profits, the profits will be distributed in proportion to the investment made.

3.3.3 Mission DAO

POPKON is planning the Mission DAO which missions among platform <-> BJ <-> User will be presented and will be voted to precede on steaming service. BJs and users can share a mission and do it together whereas conventionally, it was

general that a user gave a mission to a BJ to execute.

3.3.4 DAO proposal

It is a system to suggest proposals through POPKON livestreaming platform. As the platform is serving the role of the government, BJ and Users can also suggest a mission (proposal) to the platform.

POPK owners or creators, or promoters can make suggestions about content creation. And the proposal can be implemented once it won the majority in the DAO votes for production participation/ sponsor, event promotion. Because it is content creation which people plan and decide through the voting, the content probably gains popularity, and continues to have the DAO participants promotion and sponsors than the one-person creator’s content.

3.3.5 Governance voting

Token owners can put POPK Tokens in the staking to vote proposals. More the Tokens the owner has, bigger the saying she/he can have.

3.3.6 Governance NFT DAO

Participants who share the same inclination can form an independent DAO, and participate in the entire process from content planning, creation through earnings. Not simply invest, collect, or own NFT of a promising MC content, the participants can jointly make plans and decide directions about how to promote content values. It applies both domestic and international users, who can build a protocol governance through the voting system and exercise their voting rights, and own NFT investment shares in proportion to the governance votes in the decision-making process if the investment is voted on the content with good prospect.

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